I’m a forward-thinking UX designer with a foundation in industrial design, born and raised in Hong Kong and trained at Central Saint Martins, University of the Arts London. Over the past five years in the UK, I honed my user-centred design philosophy through projects spanning furniture, packaging, connected technology, and digital interfaces. This blend of experience allows me to bridge physical and digital products, creating seamless, human-centred experiences.

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I’ve led product development for global electronics companies and collaborated with small businesses across Hong Kong, the UK, Australia and Japan. My strength lies in translating complex requirements into intuitive solutions — blending aesthetics, engineering, and usability to deliver products and services that are both functional and commercially viable.

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My design approach is rooted in research, empathy, and storytelling. Influenced by Japanese craftsmanship, Hong Kong pragmatism, and British elegance, I strive to enhance everyday experiences, rethink behaviours, and create designs that engage and inspire. Committed to sustainability, I integrate environmentally responsible practices into my work, ensuring thoughtful, impactful design at every stage.